The mindset that created two $1B+ founders · Free report

Your income is chained to your time. Software breaks the chain.

For anyone who wants to start a business but has no idea, no money, and no experience. Learn to profit from any situation, especially in the age of AI.

  • → The one question on page 3 that turns any annoyed customer into a sellable idea
  • → How to get paid before you've built anything (page 4 — yes, really)
  • → Why you should never be the expert in your own business, and the 20% deal that replaces expertise (page 6)
  • → The 3-line customer story that is your entire marketing plan (page 9)

No spam, ever. Just the report and an occasional note from Dane.

Sam Ovens Dave Rogenmoser Dan Corkill Cathryn Lavery Chandler Bolt Juliana Garcia

2,000+ students trained, including the founders behind Skool, Jasper and Follow Up Boss.

The Art of Idea Extraction — free report cover
14 pages

BROKE FREE, NOW RETIRED. ALL STARTED WITH NO IDEA, NO FUNDING, NO EXPERIENCE

Sam was a 22 year old salesman with was constantly broke. He built SnapInspect (then Consulting.com, then Skool.com)
Sam OvensSam Ovens · Founder, Skool ($1B+)
Previously, a campus minister with no clue how to build a software company. Became financially free quickly ... 8 years later, he founded Jasper.ai and retired.
Dave RogenmoserDave Rogenmoser · Founder, Jasper.ai ($1.5B)
A struggle marketing contractor who launched FollowupBoss... Successfully exited to Zillow after bootstrapping to 100+ employees.
Dan CorkillDan Corkill · Founder, Follow Up Boss (9-Figure Exit)
Went from struggling creative to learning The Foundation mindset. Launched and grew BestSelf. Sold the business and isnow semi-retired.
Cathryn LaveryCathryn Lavery · Cofounder, BestSelf