The Secret Language Of Millionaires

Did you know millionaires have a ‘secret language’ they speak? It’s at the core of everything I’ve learned about business. And it’s finally time to expose this language…
So you can use it to build your business, too. Discover what this language is and how you can use it. Dane Maxwell – The Foundation

  • Roy

    I am a straight up newbie. It’s funny because I am a sales rep at Ontraport and I work with Newbies, Minor League, Major League and All-Star marketers everyday and I am still a newbie as I attempt to start my own side business and eventually move into working for myself 100% of the time. The two major external mindsets I am stuck on are “I have too many ideas which one should I stick too” and “I don’t have time, how do I juggle a full time job and launching a business?” I’m pretty confident I know the answers: 1. Find a real problem that real people are facing and create a solution. 2. Make some sacrifices and do the damn work. To become an all star I am going to do the following:

    1. Rather than focusing on my own ideas I’ll ask people what their pain is and come up with a solution I can offer.
    2. Create more time to work on developing that solution. Rather than saying my plate is too full I will expand my plate.
    3. Give the finger to the deflating stories I make up and stop listening to them. Example: “I don’t have the capital”, “I have too many ideas to make a choice”, “I don’t have the knack for this”.
    4. I’m going to dive in and commit. No more checking the temperature with my foot and standing on the edge.
    5. Push my teachability index to the max and learn all I can from the All-Stars.

    • Phillip Chipping

      Roy, I love, Love, LOVE your reply! I second everything you said here. You are sure to succeed with this kind of attitude!

      • Roy

        Thanks Phillip!

  • Nicola Cairncross

    Well this is interesting, because I’m successfully generating leads for other people and have my own rapidly becoming successful podcast, but I have a product which I think (know?) solves a problem in my marketplace but is not selling very well in comparison. I will be joining The Foundation as soon as I’ve carved out some time to apply myself properly because I know it will require a total commitment, you deserve nothing less. Keep up the good work with the podcasts, videos, emails and all. Inspiring stuff.

  • kparker513

    I am definitely with the rest of the population and am a newbie. However hearing this extremely valuable information has opened my eyes and I am not going back to this mindset. I will be looking to the pros that you mentioned starting with Gary, and diving into his knowledge and more of yours Dane on a daily basis! Thank you!

  • Michael Witcoff

    Probably level two. I’m about one to two days to being finished with my first info product, as a series of Keynote slides and audio tracks. I created it as a result of stuff I thought was cool, that I think other people will think is cool. I don’t really know what to do next other than word-of-mouth, you pretty much nailed that one. I am going to look into Dan Kennedy and Jay Abraham as you suggested to take myself to the next level so that I can not only sell this product to its full potential, but make sure that the next ones I create are sharply honed and “pain-oriented” rather than “brain dump” oriented.

  • Rob Richards

    um negative 1? I have always felt like I am better than marketing, that it some variation on sleazy to have to sell or that it is something ultimately sad, like in “Death of a Salesman” or “Glengarry Glen Ross”. I am reconsidering looking this up but I would like a source that breaks it down for me.

  • Phillip Chipping

    I’m stuck somewhere between level 1 and level 2. I’ve been way too focused on product creation first rather than asking questions and finding the pains, then answering those pains. I want to be an all-star! Sign me up. :)

  • Rescoper

    Believe it or not, this was shocking for me, because I’ve subconsciously been progressing through these phases with my business. I definitely started a newbie when I launched my site in March through May (open beta, 1.0), although I’ve been progressing upwards without ever knowing about the four levels.

    I did a lot of market research / idea generation when starting my site, but focused too much on product development. For this reason, rescoper ended up far too complicated, and confusing for my customers – just as you had mentioned. Since I came to realizing that fact, I’ve been simplifying the website to make it as intuitive as possible so that anyone can sign up and feel comfortable within minutes. I even started listening to telemarketers’ entire pitches, just to hear their tactics and effectiveness.

    Although I still have thoughts from the first two levels, I’m now confident that I’m at (or at least approaching) level 3. I just need to solidify my mindset there and apply it to rescoper’s front-page appearance. I know with confidence that rescoper was built around the problems identified, although it’s not necessarily reflected or targeted on the homepage. This would explain my 100% success rate in sales meetings and 100% positive feedback (on the site’s concept / approach to solving the problem of scope creep – excluding the quickly-resolved confusion feedback) from customers, but 0.2% conversion rate on online ad tests I ran briefly.

    The steps I’m going to take next are to apply my prospective ignorance to rescoper’s homepage and target the end user problems – I’ve already done so within the tool.

    Dane, I’d love to get in touch with you personally, to discuss some thoughts I’m having after this video. If you read this, I’d be honored to hear back from you.

    – Robert Clark

  • Eyram Sotome

    This is interesting…

    I think I’m at a 2.5 (Minor reaching the Major).

    I’ve made only $135 in the 2 years I’ve had this website but I’ve always been analytical in the way I approach marketing. My problem was the product creation, thinking that it was all about the product.

    However, it is all about the product. The smart person’s point isn’t to focus on money. It is to focus on the quality of the product. That’s why its so hard for them because there are too many areas that need to be “perfect” before it is accepted in their ideas.

    Yes. A bit of pride.

    However, marketing purely for paying customers undermines the value of the journey. To an all-star marketer, getting paid is the answer to life. No matter who or how it is done, they will get paid.

    So, for me, I’ve been digging into the pains, getting feedback and giving temporary solutions because I thought I couldn’t give a good product until I knew everything.

    Dane, thanks for showing me that I don’t need to know everything. I just need to know their pains and be happy that I can give them the best content by providing info from others to help them achieve their goals.

    I’ll work on it!